Do you realize that more and more brand use fat letters today?

Look at the Life is Good clothing, look at Fendi, look at Glossier.

They are heading to fat letters these day. And it’s not a coincidence.

How do you react when when you saw fat letters?

You giggles, you smile, you feel playful,  you feel something warm.

That’s right. That’s the power of fat letters.

To put smile on your customer face.

Nowadays, when most letters look neutral and cold, as if everything was made by robot, this fat letters give you different nuances.

Don’t you want your brand to be different than anyone else?

Don’t you want your brand to look playful and humane?

Today is the right time. If you want to make your brand distinctive, hire Platupi today.